Consulting
Together with your team, we help you define your value propositions and align them with your organizational objectives. Our practice caters to designing the big picture while focusing on the tiniest of the details for your brand to make an impact. We have crafted a unique 8-step model to help you achieve new opportunities and fill the existing gaps in your communications strategy.
Whether you have an in-house communications team or not, we come on board and take over the entire communications work. It starts by analyzing the current strategy, aligning it with organizational goals, setting up the communications workflow, and then moving toward day-to-day execution.
When needed to accomplish a task that is out of our internal scope, we have connections to a large pool of creators ranging from graphic designers, animators, video producers, website developers, AR/VR creatives, etc. to deliver it for us.
We can also join you for specific needs, special initiatives, or flagship projects. Your in-house team can focus on day-to-day communications work while we manage this specific project from scratch to the end.
Coaching
Seamless implementation of your communications strategy requires a comprehensive understanding of your organization and most importantly, a sense of ownership amongst all team members that align with the values.
We aim to fill this gap using a hands-on workshop methodology that guarantees all participants understand and commit to your organization’s values, goals, and objectives.
Our coaching practice is for you if you're looking to facilitate a step-by-step approach to communications.
We’ll take you through a carefully crafted methodology to help your team internalize the fundamentals needed to create an ownable and credible brand identity.
We created a place where we put all our energy and knowledge to help you get back your pace and empower your spirit. We design experiences that elevate the way you connect with your target audience.
Let us help your team communicate better by sharing your story, journey, mission, and most importantly, values with the world.
Vineeti Singh | Founder and Director
Vineeti is a communications professional with over 11 years of experience in leading strategic communications initiatives for political organizations. She has extensive experience in managing complex projects and campaigns, as well as working with cross-functional teams, creative agencies, designers, and developers across continents and time zones.
Vineeti is the founder of empoweringbrands.co, where she has collaborated with a diverse range of organizations on projects focused on defending human rights, promoting freedom of expression, advancing democracy, and innovation. She takes a data-driven approach to communications practice, designing strategies and communicating messages in both online and offline realms.
Before venturing into entrepreneurship, Vineeti spent five years as a Communications Officer at the Friedrich Naumann Foundation for Freedom (FNF) in New Delhi, where she led the development and implementation of their first-ever communications strategy for the South Asia region. In this role, she also worked closely with local partner organizations and coordinated joint communication activities and campaigns on all scales.
